The tweet uses a conversational tone to appeal to the twitter users scrolling and searching for a new and interesting post they have not seen before. Because twitter has a limited number of characters, and users mainly access it for entertainment, the author of the tweet made sure to develop a colloquial diction by using words in context of the culture, and soccer. The article mainly attracts those who play or enjoy the sport of soccer. Because of this, the terminology used within the article is mostly understood within its soccer seeking audience. In addition, because the player plays for Germany's soccer team, a team in the top ten world wide, regardless if the individual is a fan of Germany's soccer team or not, the user will be compelled to access the article to read about the famous Lukas Podolski.
Alliteration is also present within the description of the tweet: "Roy of the Rovers". The author of the article may have used this in order to attract more readers and portray an entertaining vibe towards users. This broadens the chances of an average twitter user to click on the article and read about Lukas Podolski. The tweet itself appeals to pathos because it demonstrates the sympathetic interaction between Podolski and his fans. The picture allows the user to perceive the soccer player as humble and easy going. Moreover, the author of the tweet named the author of the article, which allows the audience to know the article is open to be read by everyone regardless of status. In addition, by including the username of the author of the article, the purpose for the tweet indicates that any user can click if they are seeking to get informed, or entertained through soccer news.
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May 2017
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